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Google’s Universal Cart shopping tool launches in the US

By Lauren Forristal Thursday, October 15, 2026 at 02:29 PM

The new shopping tool is available in the U.S. across Google Search and the Gemini app.

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Google

Company • Est. 1998

Google LLC is an American multinational technology corporation focused on information technology, online advertising, search engine technology, email, cloud computing, software, quantum computing, e-commerce, consumer electronics, and artificial intelligence (AI). It has been referred to as "the most powerful company in the world" by the BBC, and is one of the world's most valuable brands. Google's parent company Alphabet Inc. has been described as a Big Tech company.